We are
urban
curators.

The FD Store is a unique online shopping destination distinctly defined by aesthetic. Designed for the effortless minimalist, FDS focuses on delivering premium wardrobe essentials, elevated basics and trend pieces that will stand forever.

What represents us is quality, a different outlook, believing we can go places and achieve things. The curiosity. The love for what remains timeless, and the belief that true style should be effortless. 
We create an environment where details make the difference and well-made things are non-negotiable. 
We build a way of life that is practical, fun, modern and oh-so-beautiful. 
Less is more.  This is our core. 
Both in the wardrobe and in life.